Domain Investment - Agencify Blog

What is Sunrise Domains?: The critical first phase for proactive brand protection and digital asset security

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What is Sunrise Domains? The Sunrise Domains phase constitutes the highly specialized, initial registration period preceding the general public release of any new generic Top-Level Domain (gTLD), such as .tech, .app, or a new geographic TLD like .berlin. This controlled launch phase is specifically designed by the registry—under oversight from the Internet Corporation for Assigned […]

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The ultimate strategic advantage: Why Premium Domain Names are your foundation for success

A Premium Domain Name is a unique, highly coveted web address—typically short, memorable, category-defining, and rich in commercial keywords (e.g., Voice.tech, Investments.co, or Agency.store)—that is sold at a valuation significantly above standard registration fees. This is not a trivial purchase; it is the acquisition of prime digital real estate. For the business owner, agency principal,